Craig Andrew Smith
is a mindful,
intuitive,
creative influencer.   



Resumé / CV















Creative Direction
Art Direction
Writing
Directing
Content Development

Branding
Product Innovation
Digital
Social Content
Experiential
Event
Environmental Branding
Space Design
Mobile







About





I wade into discomfort and vulnerability because these areas develop skills and empathy leading to new territories that magnify my spirit and humility.

The past two decades of creative leadership across continents, marketplaces and disciplines have taught me that everything changes but for the need of an idea to build change upon. My work reflects a diverse spectrum of global and local clients, made possible by tribes of wonderful people that inspire the best version of me to turn up and be in service of others.

My process begins in the complex, evoking the courage to get lost in the roots system of a problem until I find an original seed that can be nourished with human insight and scenarios to establish creative sand boxes for unexpected platform and campaign narratives. No matter what the discipline, project, brand, personality or business, I work my ass off for the liberation of audiences and their ability to take ownership of what matters most to their lives.

Most recently I’ve been experimenting with technology and production partners to develop business opportunities in content and experiential activations that resonate with culture and augment new ways to exploit the state of todays fragmented media.

The arrival of my daughter Scout Hana, in 2016 has opened a new realm of self discovery and abundance of interesting people and qualities that keep me grounded and motivate everything I do.                        

craigandrewsmith@live.com
 +1 503 460 7276 
instagram
linkedIn
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workingnotworking
craigandrewsmith@live.com

+1 503 460 7276

Instagram

LinkedIn

︎

WorkingNotworking